Image credit: Marketing week The smartphone generation is well aware of the perks of mobile apps and is using them extensively. As the demand for the apps is growing, the competition is also levelling up. Bands are building apps easily with free online app makers and...
The magnetism of smartphones coupled with the power of social media has become the ultimate empowering tool for online brands.It is helping eCommerce businesses a great deal in their mission of achieving user acquisition, brand expansions and sales targets. This...
Mobile apps have emerged as the new age answer to every query, need or pursuit. However, being in the app industry can become overwhelming at times.The competition is immense and numerous new apps are being added to the app stores each day. Every app owner has to...
Social Media is becoming the mecca of advertising and marketing for businesses. The app industry is also harnessing various platforms for higher traffic and popularity.While DIY app builders have made it easier to turn websites into apps, social media has catalyzed...
Building and publishing your mobile apps is only the first step to making your business a success in the mobile app market. However, it is not sufficient to simply just launch the mobile app and expect users to download the app themselves.If your app is experiencing...
The trend started with sports news websites that were launched to keep the fans up to date with latest sports news. Considering the capacity of sports fans to consume content is limitless, online portals that delivered minute to minute updates of popular sports did...
Businesses have started trusting mobile apps to expand their customer base and boost their conversions. For there is an app for everything you can imagine, even small businesses are looking forward to building an app.To make it easier for a small scale business to...
The mobile technology is turning more advanced day by day and is making our lives easier and more convenient. Mobile apps are nothing less than a wonder and the empowering technology is adding further value to it.A huge number of apps are getting added to the stores...
Back in the days, businesses mainly gained popularity through references from existing customers. Putting in good word for a business meant great sales. Testimonials from existing customers, friends and family brought in heavy footfall.Now that most customers have...
Technology and development have always moved ahead hand in hand. The digitalization of medical and healthcare facilities has opened up new dimensions that is ensuring both, growth and ease. Mobile technology has brought these services on our palm tops and bridged the...
When you make your own app for your brand, you do not leave any stone unturned to obtain the best solution possible.Although, when it comes to publishing the same app on the app stores, everyone agrees to the importance of App Store Optimization.ASO helps any mobile...
Mobile apps are redefining eCommerce and other spheres and influencing lives globally. With billions of mobile phone users in the world and millions of apps on the app stores, mobile apps are shaping the functioning of our daily activities.With efficient DIY app...
Push notifications are emerging as one of the best brand based communication and marketing tools. If you have built your app using an app builder online, you would have also added the feature of push notifications to it. Push notifications allow you to reach your...
Businesses who think of building apps often wonder how they will attract users to it. In this article, we will discuss various ways to promote an app to your target market. The objective is get quality users to download your app and use it. With websites, you can do...
In an age where attention spans are continually shrinking, it is important to aggressively encourage customers to stay on your online store. Since customers are usually just one notification or text away from abandoning your app or website, the significance of wooing...
Businesses often find innovative ways to influence the behaviour of their customers. These methods, however, sometimes prove to be very expensive. Businesses strive to find ways in which they can accomplish their revenue growth objectives without increasing their...
The secret to a successful mobile app lies in its simple design, intuitiveness, and effective marketing. With the evolution and democratisation of technology, creating a mobile app from scratch has become a child’s play – but the marketing of the same is still a...
The fact that an exclusive app is essential for your online business is old news. But, using an expert WooCommerce Mobile App Builder to create an engaging and sophisticated mobile app for your online store is only half the battle won; the other half entails getting...
In today’s volatile and disruptive business environment, it is essential to deploy new-age tools and strategies to stay agile. The advent of digital processes and technologies in the business world has pretty much re-written almost every conventional rule there is....
The best way to engage your customers in this fast paced world is by simply staying connected to them at all times. If you are not, you are probably losing business from a major chunk of clients. Businesses who constantly stay in touch with their clients by sending...
Mobile apps today are a gateway for online businesses to discover, interact, engage, and retain customers. Research undertaken by Appentive shows that nearly two-thirds of the companies that have witnessed a decline in customer loyalty over the last one year do not...
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