Modern users are impatient. Every second lost due to performance issues makes app churn a real possibility.
The numbers point in a similar direction. 53% of users abandon an app if it takes more than three seconds to load.
Think about it. Every time your app takes more than three seconds to load, you stand to lose more than half your app users.
Performance plays a big role in optimizing user experience. You can have the best app design and UI amongst your competitors. However, bad loading times and response times will kill any sort of engagement you are hoping for.
AppMySite has now made it very easy for you to make your own app. Development is no longer a big headache.
Performance however still remains a stumbling block. This article covers how AppMySite users can optimize their mobile app performance and speed.
How can your website speed affect your app?
If you are using the AppMySite free app builder, you first need to understand the connection between your website and app.
AppMySite enables you to create native mobile apps for your WordPress and WooCommerce websites. To fill up the app with content, our system imports content and other resources from your website.
This creates a connection between your website and app speed. If your website has a good response time, your app will naturally perform well.
In essence, taking steps to optimize your website performance will have a direct impact on your app speed.
This is an advantage for you as there is no need to involve yourself with tedious app performance strategies. The only thing you need to ensure is that your website performs at an optimal speed.
How to optimize your website to enhance app performance?
We now know the connection between website and app performance on AppMySite. The following sections discuss the different ways you can optimize your website speed and supercharge your app performance.
#1: Choose a hosting partner specialized in WordPress
Your hosting partner perhaps has the biggest impact on your website speed.
There are many hosting providers in the market. Choosing the right one is not a cakewalk by any means. Every hosting partner claims to deliver top-notch website performance and load times.
For a WordPress website, it makes sense to choose a hosting partner that specializes in WordPress hosting.
There are a number of managed WordPress hosts around. Our recommendation for a reliable and dedicated WordPress host is WP Engine.
WP Engine: A host built for WordPress
WP Engine is a managed WordPress hosting partner that can supercharge your website speed and performance.
In order to deliver a sound user experience consistently, you need a hosting partner that is never caught napping on the wheel.
WP Engine essentially enables you to forego the burden of performance management from your shoulders. It is the ideal solution when you only wish to grow your website and don’t have time dealing with performance KPIs like load times and speed.
With an NPS score of 86, WP Engine is a dependable web host trusted by many in the WordPress community.
Here are a few highlights of the services it provides:
- Fast setup: You can set up your WordPress website very quickly with WP Engine. There is no need to wait for weeks to make your website ready.
- Easy management: WP Engine delivers lightning fast website speeds consistently. You can relax about your website speed even when there are fluctuations in traffic volume.
- Smart insights: Get information on high-performing webpages and front-end areas that can be optimized for performance.
- Additional services: Every plan comes with a free CDN and SSL certificate. You also get a ton of add-on services such as automated website backups, regular vulnerability scanning, DDoS mitigation, and automatic threat blocking.
#2: Optimize your images
Loading simple text is very easy for a web server. This is because text is small in size and can be transferred quickly from a server to a client.
Visual content like images and videos are a different kettle of fish. They take more time to load the simple text.
You must have come across web pages where the text loads immediately but image loading is delayed by one or two seconds.
Images are larger in size compared to text. And yet, it is difficult to imagine an online experience without cool visuals and videos.
The solution? You can optimize the images you add to your website.
A simple way to do this is choosing efficient file formats. PNGs are generally large in size and thus cause delay in loading times. You should instead upload images in JPEG and WEBP formats because they are efficient in size.
#3: Add a content distribution network
A content distribution network enables you to distribute your website content on servers across the world.
Distance plays a key role in speed as well. What happens when your website is hosted on a server in Australia, and a visitor in the USA requests your webpage? Your server has to route your website content halfway across the world.
By using CDNs, you eliminate distance as a limiting factor that slows your website down.
You should ideally choose a hosting plan that comes with a CDN.
#4: Leverage caching options
It takes time for a server to load every element on a webpage. Caching basically enables you to store some of your webpage resources in the local memory of a user.
How does this help?
Let’s assume a user visits your website. Some of the resources of the website are stored in the local memory of the user.
When the same user loads the website again, the server will load some of the resources from the local memory of the user.
Loading resources from the local memory is a much faster process. Think of how quickly you can access files that are stored in your local hard drive. You can do something similar by using caching features on your website.
Performance optimization is important for the success of your mobile app.
With AppMySite, you do not need to take an extensive course on how to create an app. The next big challenge is optimizing the performance and speed of the mobile app.
The practices covered in this article will help you enhance the performance of your website and consequently supercharge your app speed.