Websites and mobile apps have made our lives easier, like never before. This technology connecting the world is also empowering businesses, both big and small. While DIY website development tools have made it effortless to start an online business, free Android app...
Mobile technology has brought the world closer. It has become a necessity and many businesses have realized its potential. Today, every brand wants to tap into this mobile-friendly market. However, budget, time and other constraints are still an issue for many brands....
Online marketing is basically about creating traffic streams and directing it through the right channels. Every effort made to bring traffic to a website is ultimately driven towards a purpose. The goal can be anything, from lead generation to online sales. The common...
Speed is the ultimate experience metric now. More than design brilliance, an average person online expects efficiency and speed. Most top websites are frequented often because they offer a fast and reliable experience to visitors. The obsession with speed comes from...
Mobile apps have become the ultimate tool of business interactions and communication. It carries and defines your identity as a brand owner or service provider. Therefore, no app owner can risk being weak in the department of ratings, reviews and feedback. It is one...
Ever wondered why you spend so much time browsing through social media apps? What makes them special? User retention has always been a key metric for apps in the marketplace. Good apps have the ability to keep bringing users back to the app. Recent studies show that...
Mobile apps are emerging as the new marketplace for sellers and buyers. It has given rise to many new opportunities and opened many new dimensions of growth.The rise of eCommerce and mCommerce has also redefined the ways in which businesses functioned. Android and iOS...
The graph of the mobile app industry has been pointing upwards for more than a decade now. Without a doubt, smartphones are to blame for the momentous growth this industry has witnessed. If you imagine, a good smartphone loaded with essential apps is all you need to...
Social media enables users to create and share content or to participate in social networking via ample social channels. Businesses today are working under the radar of social media. However, it is, sometimes, misunderstood in some ways. One of those misapprehensions...
Social media is predominantly helping businesses to reach each user globally. As per the insights of the Pew Research Centre, over 90% of retail brands are using two or more social media channels, and about half of all the people have at least one active social media...
We live in a world where smart phones have become extremely ubiquitous. This is the chief reason for businesses to offer services on a move, through apps and responsive websites. Offering services on a mobile phone is no longer a luxury, it is a necessity. E-commerce...
Mobile app development is not-so-easy. There is so much that goes into it. However, the question is – While thousands of apps are being launched every day, how can you expect your app to make high conversions? Converting a website into an app is the baby step....
