Mobile apps are at the forefront of every industry today. In our effort to simplify app development, we have created numerous blogs that are helping readers like you who want to realize their vision of launching premium yet affordable apps.
We are doing a series of blog pieces where we are discussing how you can build apps using your existing websites or content management systems. In this journey, we covered several platforms like WordPress, Shopify, Wix, Squarespace, and so on.
Today, we will continue and explore a platform that is not exactly a website builder or CMS but is known for its e-commerce capabilities. Therefore, if you run your store on Ecwid or are planning to launch one – this is a must-read for you. So, stay tuned!
Suggested Read: How to convert your Magento (Adobe Commerce) site into an app?
In this blog
- Ecwid: A simple e-commerce solution
- Why create an app for your Ecwid store?
- How to create an app for your Ecwid store?
- AppMySite: Best no-code solution to turn your Ecwid site into app
- Frequently asked questions
Ecwid: A simple e-commerce solution
Ecwid is a holistic e-commerce solution for businesses that want to create their own online store or sell through other mediums. It was built by the Russian tech entrepreneur Ruslan Renatovich Fazlyev who is also known for creating X-Cart. Lightspeed bought Ecwid in 2021 which was a notable e-commerce consolidation.
While Ecwid offers basic website creation features, it is mainly designed to integrate with existing websites and enable shopping and other e-commerce functionalities on the site. Whether you have created a custom website or one using a content management system, you can easily turn it into an Ecwid store.
Thus, Ecwid becomes an ideal solution for businesses that already have a website and wish to add e-commerce capabilities to it. Additionally, Ecwid also supports other sales channels. This includes selling via social media platforms such as Facebook and Instagram, or e-commerce marketplaces like Amazon, Walmart, and eBay.
It offers many products that allow businesses to create, manage, and run online stores smoothly. This includes solutions for inventory and order management, delivery and pickup, shipping, payments and taxes, marketing and advertising, and more.
Ecwid also endorses an Ecwid to app converter solution – ShopApp on its platform. However, it is currently under development and yet to unfold. Thus, you can build an online store with Ecwid and use other existing and trusted solutions to turn your Ecwid store into a mobile app.
Why create an app for your Ecwid store?
Mobile commerce is taking over web commerce and apps are emerging as the leading marketplaces across many industries and niches. Statistics show that users are spending a lot of time on mobile phones, and apps account for 90 percent of that time.
Therefore, an online store or selling via online marketplaces is not enough anymore. While existing marketplaces like Amazon have their own rules and regulations that sellers need to abide by, an independent website may not be able to compete with other giants in the run.
Thus, the best way to avoid losing your customers to competitors is to offer them the ease and convenience of apps. While websites’ suffer the “buy and bye” phenomenon, apps once downloaded remain on the users’ phones inspiring better engagement and conversions.
Most modern-age businesses are investing in apps as they ensure better accessibility and control. You can complement your Ecwid store with an app and make browsing and shopping easier for your customers. Unlock new monetization and growth avenues and grow your business.
How to create an app for your Ecwid store?
We have already discussed Ecwid and the importance of building an app for your Ecwid store. Now let us cut to the chase and discover how you should proceed with Ecwid app development. Continue reading and learn:
Study the market and competitors
If you have a website, you must already have a pretty good idea of your market, niche, competitors, and target customers. However, every new business initiative entails some challenges and so does the launch of an app. Thus, it is important to conduct new studies and assessments with a fresh perspective.
You can conduct mobile app market research to understand how you can approach your app development project. Who is your app meant for? What customer pain points will it address? How will it stand out among similar existing solutions? These are some questions that will help you steer your project in the right direction.
Additionally, you can look out for the latest technologies and trends in app development and use them. Analyze the timeline and cost of app development and decide how much you can spend. Allocate your resources wisely and stick to your budget and plan to avoid overspending.
You can conduct various types of studies and surveys and gather actionable data. Also, figure out your promotional strategies and monetization avenues. Move ahead with all the information handy and help your development teams generate better results while optimizing resource usage.
Design and build your mobile app
The research must have helped you finalize your app development method and technology. If you do not want to go through the hassles of hiring an app development team or coding your app yourself with in-house assistance, you can opt for low-code or no-code solutions.
Based on your choice of platform, you can go ahead and design your app. It is advised to start with creating a wireframe or prototype. It is a layout of your app design, features, architecture, and navigation and a great tool for ensuring smooth collaboration between all the stakeholders involved in the project.
Once the layout is approved, you can start designing the app UI/UX and developing the app’s backend and frontend. While no-code web to converters simplify this process, traditional methods may take longer. You may also need separate resources for Android and iOS app development.
Adding e-commerce functionalities may require extended time and resources. Develop and scale your app accordingly and add advanced features that matter to your users. Make sure that your app resonates with your website and that the customers get a familiar and coherent experience.
Test and push your app live
Once the development is complete, the next step is to test your app. Take the mobile app testing process seriously and analyze every aspect of your app including the design, user interface, action buttons, transitions, navigation, etc. Also test the app for performance, speed, device support and accessibility, and other related factors.
There are many tools available online that can help you test your app in simulated or real-world environments. So, test your application and fix the flaws, if any. You can also invite real customers or create a focus group to gather feedback on your app’s experience and functionalities.
Collect reviews and make enhancements to your app based on your findings. Once satisfied, you can enroll in the developer programs and publish your app on the Google Play and Apple App Store. Optimize your app listing and metadata to enhance its discoverability on the stores.
Inspire customers to download your app and provide feedback via ratings and reviews. Use it to make improvements to your app and tailor it as per your customers’ expectations. Keep promoting your app and run app-only offers to move the traffic towards apps. Always be on the lookout for new trends and opportunities and keep scaling your app alongside your Ecwid store.
AppMySite: Best no-code solution to turn your Ecwid site into app

Today, there are many ways to develop an app that are simple, easy, and affordable. AppMySite is all that and more. It is the best no-code platform for those who already have an online store and aim to turn it into an app.
AppMySite offers several products, including a web to app conversion solution, that makes your app development journey lightning-fast and super easy. Here’s how you can build an app on AppMySite on your own:
- Begin with creating an account on AppMySite’s app builder. Enter the required information in the given fields and select the ‘Web to App’ product. While you can also create a custom app from scratch, it is best for website owners to use their site as a foundation. Select your option and hit ‘Create’.
- Launch your dashboard and start designing your app icons and screens. Design the assets from scratch or upload the artwork you already have; you have both options.
- Scroll to the ‘Connectivity’ section and follow the prompts to connect your website and app. This will sync your Ecwid store and app and auto-populate all the data to the app including inventory, product descriptions, and more.
- Finetune your app’s navigation and curate the color theme, menus, and other desired settings. AppMySite offers a suite of advanced features that you can add to your app. This includes push notifications, chat, monetization, and more.
- Go to the ‘Preview’ section and review your app on a live emulator. Iron out the kinks to ensure consistency and perfection. You can also test your app on Android and iOS devices for a real-world experience.
- When ready, generate your Android and iOS app builds and submit them on the Google Play and Apple App Stores. Refer to the support tools and documentation for any help you need, or simply get in touch with the experts at AppMySite.
That will be all. Your apps will go under review on the app stores and will be pushed live if they are compliant with the platforms’ guidelines. Go on to encourage your customers and potential users to try your app and drop ratings and reviews. Continue to grow and expand your app store and offer a smooth shopping experience on both the website and the app.
Frequently asked questions
What is Ecwid used for?
Ecwid is an e-commerce solution that users can integrate with their existing websites. It is used for enabling shopping functionalities that can be embedded into custom-built sites or even those built using platforms like WordPress, Wix, Squarespace, etc. It is a fast and easy solution that allows simple business owners to set up online stores and start selling.
What is Ecwid app development?
Ecwid app development can be defined as the process of creating apps for an Ecwid store. As of now, Ecwid is planning to offer a simple mobile solution called ShopApp which is still not live. Alternatively, you can use AppMySite’s web to app converter and turn your Ecwid store into an app without coding. AppMySite is a trusted and reliable solution that lets you go from web to app in a fast and easy manner.
Why should I create an app for my Ecwid website?
Having an online store with Ecwid is great for initial exposure. However, customers nowadays spend most of their time on mobile phones. Almost all their mobile time is spent using apps. Thus, a mobile website is not enough anymore. Launching an Ecwid app for your store can help you offer remote accessibility and ensure ease and convenience. Launch a shopping app of your own and increase your customer engagement and interactions.
Which brands use Ecwid?
Ecwid enables brands to set up online stores and sell via their websites, social media accounts, e-commerce platforms such as Amazon and eBay, and more. It is mainly popular among small to mid-level businesses that want simple yet scalable solutions. Some businesses using Ecwid are Unearth Women, I-M Magazine, The Little Boat House, Quasi Modo, and Hermanitos, among several others.
What is the best Ecwid app builder?
AppMySite is a holistic no-code app development solution that enables you to turn any type of website into an app. Thus, it can be the perfect Ecwid app builder for all your development needs. From intuitive design tools to advanced features, AppMySite has all the ingredients you need to build the perfect Android and iOS apps that complete your online business.
How to convert Ecwid website to app?
AppMySite is the ultimate web to app converter, and you can use it to build an app for your store. Just sign up on the platform and start developing your app. Connect your website and app and import all the website data to the app with a few clicks. Be ready to sell in no time. To know more about the process, you can refer to the sections above.